My general idea for this packaging was to reflect the tone of my sequences- I wanted the viewer to get a feel for what was inside the sleeve and on the disk. The cut out rock with magnified rock behind it has been taken from my sequences. The detailed and angular outline of the rockform is a visually interesting juxtaposition of texture, which will attract the viewers attention.
If I had more time on the package design I would take the die-cut aspect further, maybe have a layer within a layer, within another layer. Or maybe holographic imagery that simulates the trippy movement and colour of the sequence. Holographic imagery would work well because of the medium in which the subject matter is presented- moving image. This creates movement from static imagery. The use of 3D print would also fit well with this concept.
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