Wednesday, 22 February 2012

YCN / / Selling yourself

Today we were given an in-depth analysis of the brief.  I need to remember that the focus is on the exploration of collaboration and the analysis of the prewritten brief.




After this briefing we were given our first task.  We had to advertise ourselves by creating two A3 ads that outlined what kind of designer we were and what kind of designer we wanted to collaborate with.  Once stuck up we had to state who we would like to work with firstly solely on the basis of the design of the poster, and secondly, on the basis of the content: what they were saying; how they were saying it; and how effectively they were saying it.  Below are my designs:




Fortunately I received a large number of sheets from people interested in working with me because of the content within my ad.  However, unfortunately, I received no requests from peers interested in working with me on the basis of the design.  Fortunately, I was aware that my design was not up to scratch, and I know it said very little about me.  This in itself is a good thing, as I have recognised within my ad that I need someone who will make decisions quickly and confidently- my problem when it came to designing my ads.  






This session taught me a lot about reading designs and reading into peoples sincerity and work ethic.  I had a strong idea of who I wanted to work with.  But much to my disappointment, I learned another lesson the hard way- be quick and forceful, if you want something you have to fight for it.  This has resulted in me working with someone that I believe doesn't match my criteria for a collaborator.  Initially I was extremely disappointed by this, however, I now have a new perspective.  Something interesting might come from this unlikely and unfitting grouping of designers.

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